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How to Write Podcast Show Notes

How can you title your episodes to make them interesting? What are show notes, and what do good ones look like?What formatting works in which apps? Where should show notes live? On my website, in the podcast players, both? And what about transcripts?

This workshop is a great way to get to grips with show notes. There are lots of common mistakes that people make when writing for the web, that apply to blogging and podcasting alike.