Blog

December 2, 2021

Should you allow swearing in your podcast?

When naughty words wind up in our podcast audio, what should we do with them? Leave them in or bleep them? Where do we draw the line on swearing, and won't somebody think of the children!?

November 17, 2021

How to get guests for your podcast

Guests add variety and let you find new perspectives to explore. You may have a wish list of guests you'd love to have on your show, so how can you bag the best ones?

November 3, 2021

How to podcast when you're just not feeling it

However important your podcast is to you, there are times when recording the next episode isn't on the cards. Here are some things you can try when life gets in the way, but you still want to show up.

October 28, 2021

How to invest in your podcast

You could spend thousands on your podcast and end up getting lost among the noise. An investment in the success of your podcast isn't just about money and gear – time and energy are far more likely to bring you a satisfying return.

October 21, 2021

How to make a podcast intro

The first 30 seconds of your latest episode are your one chance to make a good impression. Lots of podcasters squander that opportunity with boring, over-long intros. But making a compelling intro is easier than you think.

October 13, 2021

How to tell if your podcast is successful

Podcasters cling to download numbers as a measure of success. But numbers can be faked and they can be wrong, and they don't tell the whole story of how our work is impacting others. There is a better metric for success; and it isn't counting downloads.

September 15, 2021

Why podcasting is a safer space than video

Showing up on video is vastly more exposing than doing so in audio alone, opening us up to feeling vulnerable. Here's why creating a podcast is a safer and more impactful way to spread your message.

September 14, 2021

How to evaluate your first podcast season

Whether you’ve made 6, 12, or 36 episodes in your first season, or you’ve just decided to take a break, now’s the perfect time to look back, see what’s worked and what hasn’t, and think about the next season… if you want to make one.

September 9, 2021

How to embed audio from Anchor.fm on your WordPress.com blog

In lieu of a sane way to embed an Anchor.fm audio player into your WordPress.com-hosted blog, here's a solution that gives you something your listeners can hear.

September 9, 2021

How to get your first 100 listeners

You've launched a podcast and you've done all the things that you supposed to do, but your downloads are in single figures. How can you build momentum and attract some initial interest?

September 2, 2021

Essential elements of your podcast website

A visitor to your podcast website should never be more than three clicks away from hearing an episode. Here's how we can make that happen.

August 31, 2021

To the companies currently spamming podcasters: an open letter

A polite response to startup founders who want to save time and money on marketing by scraping email addresses from podcast feeds, and a list of culprits who won't stop.