Blog

April 4, 2022

What does it cost to make a podcast in 2022?

You can make a podcast for less than the price of a good night out, or a cosy night in.

February 24, 2022

What is Podcasting 2.0, and why is it important?

Podcasting 2.0 is an initiative by one of the co-creators of the podcast medium. It’s trying to help the industry evolve, but not all of it is easy to understand. As a busy creator, here’s what you need to know about Podcasting 2.0.

February 9, 2022

Grow your business with DAI

Dynamic ad insertion (DAI) lets you define points in your audio where timely messages can be placed. If you have a podcast to support your business or cause, there’s never been a better time to investigate DAI.

February 8, 2022

What to do if you hate the way you sound on mic

Are you starting a podcast, or planning to be a guest on someone else’s? Are you worried about how you might come across? You’re in the right place.

January 26, 2022

How to plan a whole year of podcast content in a day

Planning what to talk about on a podcast can be difficult at the best of times. But once you’re in the record-release cycle, how can you make time for new ideas? Here’s how you can avoid hitting Record without a plan.

January 20, 2022

Test out your new podcast idea with a WhatsApp group

Got a podcast idea and an audience, but not ready to commit or go public? Here’s how you can use WhatsApp to create a private listening group to test the water

January 14, 2022

What Wordle can teach podcasters about generosity

There are many imitators in the app store, but Josh Wardle's little web app Wordle is the one that catching on fire right now. Josh, hasn't made a penny from the game and doesn't intend to, so what can we as podcasters achieve when we do the internet a favour?

January 13, 2022

Make a clip show to introduce new listeners

We often treat podcast clip shows like their TV sitcom counterparts. But this is audio, so instead of a hasty montage, what if your next clip show was your Definitive Collection? Here’s how your podcast’s best-of album can turn brand new listeners into ardent fans.

January 13, 2022

Make a PACT to chart your podcast growth

Business OGs teach SMART goals, which are fine for a sprint. Podcasting isn’t a footrace – it’s more like running to keep fit. It’s time to rethink our goals and shape them for the long run.

January 6, 2022

Who gave you permission to make a podcast?

Imposter syndrome and a need for perfection stop many of us from telling our stories in public. Now’s a perfect time to show your inner critic the door.

January 5, 2022

Why “how do I grow my podcast” is the wrong question

The #1 question every new podcaster asks is “how can I grow my podcast?”. The answers are great – it’s the question that’s wrong.

December 22, 2021

The best podcasting tips of 2021

As we wind down for the year, let’s take a moment to look back on some of the best advice podcasters and other creatives have given us in 2021.